MP3 Gets a Logo. Who’s Next?

By Harry McCracken  |  Posted at 3:02 pm on Wednesday, November 5, 2008

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This is kind of clever: A bunch of music merchants in the UK have created a logo to tout the virtues of music in MP3 format:

mp3logo

MP3 is so pervasive that it’s easy to take it for granted–this campaign intends to promote it in the same way that big companies promote their proprietary formats, and therefore get consumers thinking about it and asking for it.

It’s a worthy experiment, and it got me thinking: What if other venerable file formats that are everywhere got their own promotional campaigns and logos? Here, I’ll get the ball rolling…

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123

jpeg

bmp

docx

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5 Comments For This Post

  1. thehumanyawn Says:

    Wow, you have way too much time on your hands

  2. lineback Says:

    AM/FM – Red State approved

  3. smithee Says:

    I chuckled.

  4. Leonardo Says:

    The DOCX one is badly aligned.

  5. Steven Says:

    very funny.. very clever..

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