Comments on: Kumo? C’mon, Microsoft!

By: New Microsoft Search Next Week? | Technologizer

New Microsoft Search Next Week? | Technologizer — Wed, 20 May 2009 13:52:32 +0000

[...] mostly involved speculation as to whether it’s going to be called Kumo, Bing or Hook, or something else. In a new post, search guru Danny Sullivan seems to lean towards [...]

By: Tedious

Tedious — Tue, 25 Nov 2008 06:43:35 +0000

The fact that it means both spider and cloud are good marketing angles, and its relative rarity makes it good brand fodder.

The “Windows” and “Microsoft” brands are tainted. Besides…Kumo (as in Kumo Search, Kumo Apps, Kumo Mail, Kumo Games…) doesn’t sound any worse than “Yahoo” or “Google” if you really think about it.

A new name allows a product to succeed on its own merits or fail from its own flaws.

I just hope Microsoft gets a new CEO. Steve has costed on the inertia of Bill’s leadership too long. It’s time to get a product manager and coder to run the company instead of a sweaty rah-rah salesman that caves to chip suppliers.

By: Microsoft expected to rebrand Live.com to Kumo.com | Webatlantis

Microsoft expected to rebrand Live.com to Kumo.com | Webatlantis — Mon, 24 Nov 2008 22:20:39 +0000

[...] Kumo? C’mon, Microsoft! [...]

By: Constable Odo

Constable Odo — Mon, 24 Nov 2008 20:14:19 +0000

Kumo for cloud has one kanji character （雲） and kumo for spider uses two characters（蜘蛛）. I think that the spider kumo would be more approriate for the internet search as spiders use webs to trap, whether it’s food or information.

It’s better for MS to call it’s search engine kumo than baka or aho.

By: sun shine

sun shine — Mon, 24 Nov 2008 16:39:44 +0000

Kumo is not my favorite word, but it blows away whatever the current name is. Why not Miso? =}~

By: David Worthington

David Worthington — Mon, 24 Nov 2008 16:24:47 +0000

If the search results remain inferior to Google, no one will use it no matter what they decide to call it.

By: Alexander Schek

Alexander Schek — Mon, 24 Nov 2008 16:06:17 +0000

I also don’t like name changes, but do remember when Nintendo started marketing his (now known) Wii video console. The original name was “Nintendo Revolution” and when they decided to change it to “Wii” everybody was upset for that stupid name… Now, 2 years later, “Wii” is part of our vocabulary… Marketing, Marketing, Marketing.

By: Paul Greatbatch

Paul Greatbatch — Mon, 24 Nov 2008 15:39:26 +0000

Attempting to make a verb out of search like Google.

“I don’t know. Let me Kumo that.”

By: Jana Eggers

Jana Eggers — Mon, 24 Nov 2008 13:58:42 +0000

The more things change, the more they stay the same? Lycos was named after the scientific name for the wolf spider, excellent hunters that catch their prey by running after it instead of catching it in a web.