Microsoft CEO Steve Ballmer can’t seem to help himself when it comes to talking smack on Apple. His latest comments came at a media summit in New York held by publisher McGraw-Hill, where he claimed Apple consumers pay an extra $500 for the Apple logo. He seems to infer that the economic conditions have helped Windows turn the tide against the Cupertino juggernaut. He also took the opportunity to prove both his Microsoft and American gravitas too.
We now know that the Ballmer family does not own a single Apple product, and he drives American cars. I don’t know, but that almost seemed a subtle dig in and of itself towards the Apple faithful. What does the stereotypical user drive? Volvos, Volkswagens, BMW’s… in other words, foreign cars.
Yes, Ballmer is outspoken. But sometimes I look at this guy, and am reminded of this video — and I just don’t take some of what he says all too seriously.