How do current tablet sales break down into iPads and Androids? As GigaOm’s Kevin C. Tofel explains, it depends on how you account for them:
First is the definition of market share with respect to tablets sold vs tablets shipped. Apple’s figures are tablets sold, which don’t include tablets sitting on store shelves, tablets en route to stores or tablets sitting in a warehouse. By comparison, Android’s figures are the shipped number of tablets, so any devices sitting on a store shelf actually count, and they shouldn’t for market share purposes.