Technologizer posts about 3D

Shoot Your Own 3D

By  |  Posted at 11:31 pm on Thursday, December 16, 2010

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Last Gadget Standing Nominee: Fujifilm Real 3D W3

Price: $499.99

I’m not sure if the world is ready to start taking photos in 3D, but Fujifilm sure came up with an attractive was to do it. The FinePix Real 3D W3 digital camera is the first compact consumer 3D digital camera capable of capturing both 3D still images and HD 3D movies at 720P resolution, thanks to its dual-CCD, dual lens system. You can view 3D photos and movies on the W3’s autostereoscopic widescreen display–no glasses required–and the HDMI output port lets you connect the camera to 3D TVs. Other features include Advanced 2D Mode, which takes advantage of the dual CCD/dual lens system to capture two different 2D images at the same time–zoom and wide angle, for instance, or two different sensitivity settings.



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Rule One: Don’t Mess With How People Do Things

By  |  Posted at 10:41 am on Tuesday, December 7, 2010

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Recently, I drove a Mini Cooper for the first time. (Rented from Zipcar for $13/hour. Not bad.)

That’s not news, obviously. They’ve been around forever. But it taught me something very important about product design: It’s really hard–and aggravating–for us consumers if you mess with our way of doing things.

For example, it took me several minutes to figure out how to put the window up. Nothing on the door, where I would first expect it. Nothing on the center console, my second choice. Finally, I found a barely labeled button near the radio controls. I had similar trouble trying to put the seat back to get luggage in the rear of the car. The levers weren’t where they are in every other car I’ve driven.
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Oakley’s New Gascans: 3D That Might Actually Be Good

By  |  Posted at 10:30 am on Wednesday, November 10, 2010

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When I heard that sports eyewear maker Oakley was going to start making 3D glasses, I thought to myself “That’s nice–I’ll bet they’re sticking generic 3D lenses in a set of stylish frames.” Wrong! The company’s new 3D Gascans are mostly about the quality of the optics. The company came up with its own technology for making high-quality 3D, curved lenses–the cheapo glasses you use at movies have really flat lenses. And in a demo Oakley showed to me, its lenses were capable of showing far crisper images than others.

Oakley’s lenses are for passive 3D system, including most movie-theater 3D. Most of the first wave of 3D HDTVs, as well as many 3D PC display and laptops, use active 3D–the kind with battery-powered glasses that flutter LCDs in each lens on and off. Oakley’s glasses won’t work with these devices. But when I spoke about the 3D Gascans with Oakley CEO Colin Baden, he told me that he thinks passive-3D–which involves a fancier TV but simpler glasses such as the Gascans–will dominate over the long run.

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3D Will be Ubiquitous at CES, But Will It be Good?

By  |  Posted at 9:48 am on Friday, October 29, 2010

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If you head to CES in January, make sure you pack your Emetrol along with the rest of the first-aid kit.  You’ll be walking through miles of aisles of 3D TVs, PCs, and other gizmos, and it’s not likely you’ll be wearing your 3D glasses.  Life is about to look very out of focus.

Still, like any nascent technology, 3D has its rightful place amongst competitors in our Last Gadget Standing contest. 3D TVs and monitors, profilic as they are, don’t fit in your hand, so we’re not including them in this year’s LGS.

One big topic among our LGS judges is 3D eyewear. What happens when you invite the gang over to watch the big game?  Bring your own glasses?  Compatibility issues?  One-size-fits-all issues? There’s enthusiasm for universal glasses that cross brand lines and work with all 3D systems.

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AMD Goes the Open Route With HD3D

By  |  Posted at 7:01 pm on Thursday, October 21, 2010

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AMD thinks the best way to assemble a stereoscopic 3D PC gaming rig is to pick all the parts yourself.

To that end, the chipmaker is launching HD3D, an answer to NVidia’s 3D Vision technology that takes an open approach to software and hardware support. AMD already supports 3D in some of its graphics cards, but HD3D is more of a philosophy for how AMD will treat the technology. And for the most part, that philosophy comes down to the kind of glasses you’ll use.

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Dell Launches XPS Laptops with 3DTV Play and Optimus

By  |  Posted at 10:06 pm on Wednesday, October 20, 2010

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Dell is today launching three new laptops which deliver a multifaceted upgrade to its entertainment-oriented XPS series, adding new features that include NVidia 3DTV Play, built-in Optimus switchable graphics, and a Webcam capable of HD video streaming.

With the new 15-, 16-, and 17-inch models, Dell’s XPS family now becomes a trio instead of a duo, replacing the 13- and 16-inch models rolled out in an earlier product line-up refresh in 2009, said Kellie Mater, Dell’s senior laptop merchandiser, at a press briefing I attended in New York City.

At starting prices ranging from $899 for the new 15-inch XPS laptop to $949 for the 17-incher, the upgraded XPSers cost about twice as much as the refreshed Inspiron R models introduced by Dell just a few months ago, which begin at $449.

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Call of Duty 3D Won’t Be Gaming’s Avatar

By  |  Posted at 12:57 pm on Tuesday, October 5, 2010

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By several accounts, Call of Duty: Black Ops looks pretty awesome in 3D.

The raves are already in from journalists at USA Today, Kotaku, UGO, and Joystiq, all of whom sampled Call of Duty’s 3D effects at a preview event, and gave their approval despite a few complaints of mild discomfort. Activision announced today that the game, which arrives November 9 for Xbox 360, Playstation 3 and PC, will include a 3D option for all platforms.

Enthusiasm from the press will certainly help to push interest in 3D televisions, but Call of Duty: Black Ops isn’t as gifted a 3D salesman as the film Avatar. Unlike movies, video games don’t have a theater for selling the experience.

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Star Wars 3D Will Be a Moment of Truth

By  |  Posted at 3:32 pm on Wednesday, September 29, 2010

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Unlike the most die-hard Star Wars fans, I have no strong opinion on whether Star Wars should be re-released in 3D, but when the conversion is finished and released in 2012, I think it will be a pivotal moment for 3D movies.

This is only partly because of Star Wars’ ability to draw a crowd. Of course, Star Wars 3D will bring people to theaters — assuming 3D hasn’t been dismissed as a cheap gimmick in two years, and that’s not a given — but it will also prove, or disprove, that 2D-to-3D conversion can be done in a way that doesn’t completely stink.

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I remain a 3D skeptic, but I’d like to see this for myself before giving it a yay or a nay.

Posted by Harry at 10:46 am

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Roxio Creator: Cheap n’ Simple 3D

By  |  Posted at 5:30 am on Tuesday, August 24, 2010

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Full disclosure: I think of myself as a 3D skeptic. On balance, I think its impact on the movie business is pernicious–sixty years after the first 3D boom, it remains a gimmick, not an artform. As for 3D TV, much of the enthusiasm I’ve witnessed so far comes from TV manufacturers rather than consumers, and the need to pay for all those pricey glasses still seems like an overwhelming gotcha.

Despite all that, I kind of like the approach to 3D in Roxio’s new Creator 2011, the new version of a venerable swiss-army knife package for creating, editing, and sharing media of all sorts. If you happen to be one of the few folks who own a 3D camera or camcorder, a 3D HDTV, or a laptop or monitor that works with Nvidia’s $200 3D Vision active shutter glasses, Creator ‘s new 3D features will work with them. But they don’t require any special equipment other than the pair of blue-and-red lens cardboard spectacles that come in the box, and you don’t need to know anything about 3D to give them a whirl.

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Fuji’s Second-Generation 3D Camera: Are You Ready to Give Your Pictures Another Dimension?

By  |  Posted at 8:41 am on Thursday, August 19, 2010

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At a very interactive product launch, Fujifilm this week rolled out a point-and-click camera that lets people display 3D photos on either a 3D TV or a PC. If you own the right kind of laptop or desktop PC monitor, you don’t even need to wear 3D glasses to view the third dimension of your work, Fuji officials said at the event at New York City’s Museum of Natural History.

Nevertheless, the new FinePix Real 3D W3 digital camera comes with an HDMI interface for instant viewing of 3D pics on virtually any manufacturer’s 3D TV with the assistance of stereographic 3D goggles. The camera will compete with a couple of new Sony models which, like the W3, are due to ship next month.

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Samsung is Really Serious About 3D TV

By  |  Posted at 9:48 am on Friday, August 13, 2010

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With the vast bulk of the still very emerging 3D TV market in its veritable hands, Samsung plans to place 3D TVs in more people’s living rooms by bringing out more entertainment content and less costly equipment. At an event this week in New York City, the consumer electronics maker did just that.

Many who got the mysteriously worded invitation expected to see the rollout of Samsung’s rumored tablet. Samsung instead presented the world’s first portable Blu-ray player with 3D output, a gadget that looks a lot like a netbook except for the DVD slot on the right-hand side.

Samsung also rolled out three new plasma 3D TVs–including a 50-inch entry in the Plasma C490 Series, the first 3DTV from Samsung in the $1,100 bracket–along with an LED 3D TV, a far pricier 65-inch model in the LED C8000 Series which goes for around $6,000.

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Panasonic Shows Off First Consumer 3D Camcorder

By  |  Posted at 2:20 pm on Wednesday, July 28, 2010

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3D is the latest fad in home entertainment it seems, and Panasonic kicked it up another notch Wednesday with the release of the first consumer 3D camcorder. The HDC-SDT750 will retail for $1,399 and would begin shipping in October of this year here in the states.

The HDC-SDT750 would include a special lens which would record video in 960 x 1080 resolution in versions for the left and right eye. This lens can then be detached to use the camcorder in standard HD, the company said.

Panasonic will ship video editing software with the device, which would allow the 3D video to be saved to DVD or Blu-ray. Users can also choose to play the video back straight from a camcorder on a compatible 3D HDTV via HDMI.

According to reports, for the 3D to work effectively with this camera, Panasonic says the subject would need to be with 1 to 3 meters of the camera. Thus essentially the 3D effect would probably only work for close-ups, rather than using it to film landscapes and the like. In other words, don’t expect to be the Ken Burns of 3D with this thing.

Either way, its somewhat exciting to see 3D becoming available to the consumer, even if it is rudimentary. I guess what remains to be seen is whether 3D itself is just a passing fad akin to other technologies (LaserDisc, anyone?).



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New Toshiba Satellite Laptops: 3D, Thin-and-Lights, and a $300 Netbook

By  |  Posted at 12:37 pm on Tuesday, June 15, 2010

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Toshiba announced new notebooks today–a bevy of updates to its consumery Satellite line, which encompasses everything from basic low-cost laptops to powerful entertainment machines. Laptopmag.com has a nice summary. Herewith, notes on a few models I found particularly interesting when Toshiba briefed me on them recently.

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Consumers Put 3D TV to the Test

Do real people think 3D movies, sports, and shows are neat? Sure. But that doesn't mean they're ready to plunk down money.

By  |  Posted at 7:30 am on Tuesday, June 15, 2010

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We’re hearing a lot about 3D television these days– from TV manufacturers, directors, journalists and pundits. But do consumers like it? And will they pay for it?

To find out, I convened a mini focus group of adults in their 30s, 40s, and 50s,; a teenager; and a pair of kids under 10. We met at the Samsung Experience store in New York City a few weeks ago. After watching a wild assortment of clips–from The Daily Show to a Dunkin Donuts commercial to Monsters vs. Aliens–they had a mildly favorable impression. But no one was jumping up to buy a new TV and a pile of expensive active-shutter LCD glasses.
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