Technologizer posts about ASUS

Sacrilege! 16 Other Time-Honored Tech Industry Traditions We Should End Right Now

By  |  Posted at 10:03 am on Thursday, December 18, 2008

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philschillerForty-eight hours after the news broke, it’s still kind of stunning. One day, the Steve Jobs keynote at Macworld Expo is arguably the most famous ritual in all of technology. The next day, it’s gone–apparently just because Apple was ready to move on. For a number of reasons, I wish it wasn’t ending. But as Daring Fireball’s John Gruber notes, it’s hard not to stand in awe of Apple’s general willingness to break cleanly with the past rather than just keep doing things because it’s always done them that way.

Apple’s move has left me in the mood to question everything about the reality I thought I knew. So why don’t we reassess a bunch of other long-standing traditions in the world of tech–Apple and otherwise–whose expiration dates may have come and gone? Sixteen nominations after the jump; your contributions are welcome.

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Build (or at Least Envision) Your Dream PC

By  |  Posted at 10:54 am on Friday, October 31, 2008

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Asus and Intel have launched WePC.com, a Web site that’s a marketing vehicle, but an entertaining one: It lets you noodle out ideas for new PC designs, then publish them so that other folks can vote on them and discuss them. The designs will supposedly be taken into consideration to serve as the basis of new Asus systems, but even if your dream machine stands no chance of ever becoming reality, it’s fun to piece it together.

(Side note: The site provides a configuarator that lets you specify your computer’s specs, including the number of FireWire ports…and the minimum number of FireWire connectors it permits is one. Guess that whoever designed this configurator agrees with those who say that even the idea of a FireWire-free laptop is a travesty.)

(Further side note: The configurator doesn’t involve specifying the CPU inside your dream PC, but you get the chance to describe the machine using free-form text. I’m happy to see that some people are proposing PCs that run OS X and/or use AMD processors, even though the site is sponsored by Asus and Intel.)

I spent a few minutes at WePC roughing out a machine I’m calling the Foxbook, which continues the idea behind my series of articles about working in the browser by proposing a thin-and-light notebook that’s designed to run Firefox really well and which has enough connectivity options to ensure that you’ll be able to get online anywhere on the planet. It’s not a standard netbook, since it has a largish 14-inch screen. And I wouldn’t be stunned if it cost more than a grand, especially if it had a nice aluminum case. But I’d sure like to have the chance to buy one–and I’m reasonably confident that laptops that bear at least some resemblance to it will arrive in the not-too-distant future.

If you find WePC intriguing enough to design your ideal machine, why not leave a link in the comments on this article so we can check it out?

(Full disclosure: Federated Media, Technologizer’s advertising partner, helped Asus and Intel launch WePC.com…and in fact, there are ads for it in this site. There might even be one on this very page. But I’m not writing about it because of those ads, and I won’t make any money if you click on the ad or otherwise make your way over to WePC. I just think it’s clever enough to deserve a quick mention.)



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IFA: One Laptop, No Child

By  |  Posted at 6:02 am on Saturday, August 30, 2008

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Unlike most tradeshows in the U.S.–which are open only to grown-ups who are involved in the trade in question–the IFA show in Berlin is open to the general public, and some attendees bring their offspring. In fact, there’s an area called the Kids’ Playground, which is basically a couple of rooms equipped with electronic toys and kid-oriented gadgets.

When some of us American journalists dropped by, we saw four kids deeply engaged in using Asus’s eee PCs–and ignoring a One Laptop Per Child XO laptop that was sitting off to one side. That may or may not be a commentary on the relative appeal of the two low-cost notebooks, but it makes for an interesting photo:



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