I’m getting ready to head for one of my favorite tech conferences, Austin’s South by Southwest Interactive, which starts this Friday and goes well into the next week. I’ll mostly be hanging out, meeting interesting people, and looking for cool companies to write about–but I’ll also be part of two official events at the show.
Official event #1: On Monday, March 14th at 12:3pm in room 12AB in the ScreenBurn section at the Austin Convention Center, I’ll moderate a panel called “Platform Success: Earning Developers’ Trust, Hearts, and Minds.” Panelists include Peter Hoddie of Marvell, Brandon Watson of Microsoft’s Windows Phone 7 team, James Keller of iOS developer Small Society, and Ben Satterfield, the CEO of TestFlight.
Official event #2: On Tuesday, March 15th at 3pm at the SxSW Block Party, I’ll be doing my darndest to fare well in a competition called Das IronGeek, which pits a few folks against each other in a tech tournament including a typing race, a build-your-own server competition, and other challenges, including at least one they haven’t told me about yet. (I competed last year, in the inaugural edition, and didn’t do so well–but this year I’ll prevail. Or at try not to embarrass myself.)
Hope to see some you at one (or both) of these events, or just around town.

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Tomorrow at 9:30am, Google is holding a press event at its San Francisco offices. Not surprisingly, it isn’t saying much about the topic other than that it involves search, that it’ll be “brief,” and that it features “a few new things we think you’ll be interested to see.” Marissa Mayer, the company’s VP of Search Products and User Experience, will preside.












By Harry McCracken | Posted at 12:05 am on Monday, March 7, 2011
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