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	<title>Technologizer &#187; Finance</title>
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		<title>Technologizer &#187; Finance</title>
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		<title>Intuit Does Customer Management for Small Business</title>
		<link>http://technologizer.com/2009/11/16/intuit-does-customer-management-for-small-business/</link>
		<comments>http://technologizer.com/2009/11/16/intuit-does-customer-management-for-small-business/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 01:14:08 +0000</pubDate>
		<dc:creator>Harry McCracken</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[Intuit]]></category>
		<category><![CDATA[Small Business]]></category>

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		<description><![CDATA[As much as any major software company around, financial mainstay Intuit is in the ongoing process of reinventing itself for the Web. So it makes sense that its newest small-business offering is debuting as a Web service; Customer Manager is a little-company version of what big companies call Customer Response Management (CRM): A suite of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=technologizer.com&amp;blog=3849727&amp;post=19697&amp;subd=technologizer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-19698" title="Intuit Logo" src="http://technologizer.files.wordpress.com/2009/11/intuitlogo.png" alt="" width="102" height="39" />As much as any major software company around, financial mainstay Intuit is in the ongoing process of reinventing itself for the Web. So it makes sense that its newest small-business offering is debuting as a Web service; <a href="http://www.customermanager.com">Customer Manager</a> is a little-company version of what big companies call Customer Response Management (CRM): A suite of tools for keeping track of your relationships with the companies who do business with you. It&#8217;s a browser-based, customizable, shared database of customer information that syncs with Intuit&#8217;s QuickBooks&#8211;you can see recent financial transactions, for instance&#8211;and can import and export information from Outlook and Exchange.</p>
<p>Customer Manager also has a shared calendar and to-do list; there&#8217;s also a BlackBerry version, with editions for other smartphones on the way.</p>
<p>Judging from the demo Intuit gave me, the whole shebang aims for basic features and simplicity rather super-sophisicated stuff. Which may make sense for the target customers: Small businesses who are still juggling data about customers using Excel, if they&#8217;re doing it at all. The price is right, too: $9.95 a month for up to five users.</p>
<p><img class="alignnone size-full wp-image-19699" title="Customer Manager" src="http://technologizer.files.wordpress.com/2009/11/customermanager.png" alt="" width="535" height="297" /></p>
<p>So much of small-business America&#8217;s customer info is already stored in QuickBooks that Customer Manager feels more like a logical extension of what Intuit&#8217;s already up to than a brave new frontier. I asked Product Manager John Flora if we&#8217;d see the company branch out more with additional services for Web-savvy smaller companies. Yup, he said, we would. The world of QuickBooks is still fairly desktop-centric&#8211;the <a href="http://oe.quickbooks.com/">online version</a> doesn&#8217;t try to replicate the desktop ones&#8211;and it&#8217;ll be interesting to see if it follows <a href="http://technologizer.com/2009/09/17/more-details-about-the-intuit-mint-deal-quicken-online-to-get-mint-ized/">Quicken&#8217;s current fast-forward move to the Web</a>.</p>
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		<slash:comments>8</slash:comments>
	
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			<media:title type="html">Harry McCracken</media:title>
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			<media:title type="html">Customer Manager</media:title>
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