Over at CNet, Greg Sandoval has a good story up on subscription music services such as the one that Microsoft offers for its Zune devices. They were supposed to be a big deal, but the idea never spawned any breakout hits. Yahoo and others exited the business, Rhapsody and Napster are niche successes at best, and it wouldn’t be the least bit surprising to see Microsoft say bye-bye to it at some point as well. Meanwhile, Apple has sold billions of non-subscription, buy-it-and-own-it song downloads. Yet Greg’s story says that Microsoft and the music industry are still insisting that subscribing to music is a model that makes sense.
Rationally, subscription music seems like it makes sense: It lets you spend $15 to get access to unlimited music, versus spending the same amount or thereabouts to buy one album. But consumers are simply nowhere near as interested as the industry thinks they should be. Greg mentions one factor in his story: The fact that people appear to want to own their music rather than renting it. I think another big factor is copy protection. It’s neatly mandatory for subscription music (eMusic is the only subscription service that doesn’t lock up its tracks). And even if you can live with the notion of DRM, the technologies that have been used to shackle subscription music have proven to be particularly flaky. (Yes, I’m looking at you, Windows Media.)
Another factor: Subscription music is difficult to explain. Especially the part about it going away if you stop subscribing. Buying music is a notion that we all get.
I still know smart people–including some journalists–who think subscription music will catch on eventually. Maybe it will. Right now, though, I think that its ongoing failure is proof that it doesn’t matter how theoretically logical an idea is if it fails to capture the imagination of consumers.
Podcasting News’s Elisabeth Lewin notes an interesting tidbit in
It might or might be announced this morning at
Last week, for reasons too complicated to explain here, I wandered into a “liquidation sale” near my home. I didn’t find what I was looking for. But I encountered a bevy of bizarre music players that tried, with varying levels of energy and success, to look like Apple iPods. I snapped photos, and bought a freaky “iPlay.” If you’ve got a strong stomach, check out my report on all this, which I’m calling “iFrauds.”
Over at All Things Digital, Peter Kafka
Way back in February of 2006, I 







It’s DRM deja vu all over again. Yet another major purveyor of copy-protected media has alerted the customers that purchased downloads from it that it’s shutting down its DRM servers, thereby crippling the stuff those customers bought. This time
slotMusic is an 












By Harry McCracken | Posted at 2:29 pm on Friday, January 23, 2009
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