The Golden Age of IBM Advertising
Big Blue's classic midcentury campaigns for "card-programmed calculating machines," newfangled typewriters, and other miracles of technology.Posted by Harry McCracken | Monday, August 30, 2010
June 1951
I don’t think IBM expected anyone who saw an ad like this in LIFE to rush out and buy an Electronic Calculator. It just wanted to burnish its image as a leading maker of super-sophisticated scientific equipment–one that had already sold thousands of Electronic Business Machines.
August 30th, 2010 at 6:12 am
Read the fine print. At that time you had to have 2 years training. This training was in so called electronics, Which in 1956 was a glorified electrician. Everything was vacuum tube and relays.
I joined IBM as a Field Technician in 1970 after 4 years as an Airforce technician. By the 1980s they wouldn't even consider an applicant that didn't have a college degree. Even though the job at that time was getting less technical every year.
I must say however that they did provide a career. I worked for they in one capacity or another for 30 years.
December 22nd, 2011 at 12:07 am
IBM really did a great service on the tech industry. They revolutionized the evolution of computers.
January 4th, 2012 at 6:56 am
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January 10th, 2012 at 10:52 pm
IBM is one of the best when it comes to technology. Thanks for posting this.
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January 11th, 2012 at 5:22 am
IBM is one of the oldest company but still they manage to give us what we are looking when it comes to technology.
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January 18th, 2012 at 9:21 pm
IBM has already proven us how great their services are.. A really reputable company..
January 23rd, 2012 at 2:38 am
I wonder if how is IBM doing today? They have established their name and I hope they will continuously so the same. Best Mid-Range Digital SLR Cameras
June 18th, 2014 at 6:31 am
I hired on with IBM in Tucson AZ in 1980(circuit card test tech) and the manufacturing business was going great building circuit card till 1989 when the plant started downsizing and I took a transfer to Charlotte NC and this business lasted till 1998 when once again the manufacturing of circuit cards moved to China. Everyone who thought that they had a lifetime job with IBM found out the reality of cheap labor overseas. In its heyday IBM was a great place to work and employees were taken care of.