Author Archive | Harry McCracken

Copious Aims to Help Real People Buy From Real People

Posted by Harry McCracken on June 15, 2011 at 10:54 am


Who would you rather buy something from–a shadowy stranger or a person with a well-established, positive online reputation? A new online marketplace called Copious that’s launching today is betting that just about everybody would opt for the latter. And it aims to shed light on its buyers and sellers by tying together their activities on Facebook, Twitter, and other social venues so you know a bit about them before dough exchanges hands.

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Google Doubles Down on “Ten Blue Links”

Posted by Harry McCracken on June 14, 2011 at 5:58 pm

Google's Johanna Wright shows off the new Search by Image feature.

“I don’t need ten blue links — just give me the answer!”–Bing Search Blog post, October 2010

“Yahoo Vows Death to the ’10 Blue Links'”–IDG News article, May 2009

It’s funny: Google’s competitors spend a lot of time explaining that “ten blue links”–the traditional search results that we’ve known since the dawn of search engines–are annoying and/or obsolete. But I haven’t noticed any consumer uprising over them, or a mass exodus from search engines that use them. Actually, I suspect that any company that rails against “ten blue links” would cheerfully swap places with Google if it had the chance, dependent on blue links though Google may be.

And at Google’s Inside Search event today, thee was lots of news–but the company didn’t seem to be on a mission to deemphasize traditional results pages. Instead, most of the news was about making the blue links more useful–getting you to them more quickly, in more ways, then letting you get past them and onto a Web page that provides the information (Google would probably say “knowledge” rather than “information” which you’re looking for.

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Unlocked iPhones. A Great Idea. In Theory!

Posted by Harry McCracken on June 14, 2011 at 12:16 am

When rumors surfaced yesterday about Apple beginning to sell unlocked iPhones in the U.S. this week, I said I was intrigued by the idea of an unlocked iPhone 5. But I didn’t elaborate. And the scuttlebutt persists.

So here’s a little more detail: my interest is more emotional than rational. I can pull together enough money to pay for a phone in one large chunk. I don’t particularly want to be sign a contract with a wireless carrier if I don’t have to do so. I sometimes travel overseas. So the notion of owning a phone outright, avoiding obligation, and being able to use it outside the U.S.  with a local carrier rather than via pricey AT&T roaming is appealing. It’s what I’ve done several times in the past. (I’ve also bought locked-but-unsubsidized phones that weren’t iPhones from AT&T, which has cheerfully unlocked them for me a few months after purchase.)

Except…

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In Case It Wasn’t Clear Already, Apple Likes to Build Software for Apple Devices

Posted by Harry McCracken on June 13, 2011 at 1:37 pm

Over at This is My Next, Joshua Topolsky has a thought-provoking piece that says that Apple is going to discontinue its only major browser-based Web apps–the ones that are part of MobileMe–next year after iCloud is fully up and running. There’s a lively debate going on via Twitter between Topolsky and some folks who say that he has it all wrong: the MobileMe Web apps will survive the iCloud transition.

Even if the MobileMe Web apps don’t get the ax, the gist of Topolsky’s piece remains relevant. Apple filled last week’s WWDC keynote to the gills with news, but it was all about operating systems, apps, and an ambitious piece of Internet plumbing called iCloud. No surprise there: there’s never been much evidence that Apple is terribly interested in creating Web apps. But it loves to create traditional software that runs on hardware devices it builds.

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