Lots of buzz on the Web today about a fascinating question: Why isn’t Windows Phone catching on? You can read thoughts from Robert Scoble, MG Siegler, and former Windows Phone honcho Charlie Kindel, among others. Everybody has a different set of theories.
And Daring Fireball’s John Gruber makes a parenthetical remark that I find intriguing:
(And, as I’ve said before, I think the “Windows” brand hurts them here. Windows Phone 7 doesn’t sound like a new platform. It sounds like an old one. They should have called it Metro 1.0.)
Windows Phone’s market failure to date surely stems from a confluence of obstacles rather than one overriding issue. But there’s no denying that “Windows Phone 7” and “Windows Phone 7.5” are willfully mundane monikers for operating systems that aren’t the least bit mundane. They suggest business as usual, when what Microsoft actually did–rather bravely–was to start from scratch.