The free to play gaming craze has suddenly swept through some major players in the video game industry.
Valve announced that its popular first-person shooter Team Fortress 2 will now be free forever through the company’s Steam PC gaming service, with some optional premium perks for players who spend money on anything in the game. This is part of Valve’s of larger effort to bring free-to-play games to the Steam service.
But Valve is hardly going against the grain here. Last month, Ubisoft announced its first free-to-play foray with Ghost Recon Online. Electronic Arts, which has dabbled in freemium for years now, added its popular Battlefield franchise to the mix this year with Battlefield Play4Free. In March, Sony’s Free Realms became the first free-to-play title for a home game console.