[UPDATE: Flipboard is working for me; the company says that folks with existing accounts should be able to get in, but it’s temporarily stopped registering new users.]
When Flipboard debuted for the iPad last year, it got so much attention that the company’s servers buckled under the load and the app didn’t work. And now, it’s deja vu all over again: After arriving in an excellent iPhone version yesterday evening, Flipboard has gone down. I’m getting the above on a freshly-installed copy of the iPhone version; on the iPad, the app is behaving oddly, sometimes going to the wrong section when I swipe.
Outages of this sort are almost a rite of passage for impressive new services. They generally bounce back pretty quickly, which leaves me wondering: If it’s so easy to add adequate capacity after the fact, why does it seem so tough to have it in the first place?
Starting now, you don’t need to try and imagine what it might be like elsewhere: Flipboard is arriving on the iPhone. It should be available on the App Store around the time this post goes live.
It’s become a bizarre rite of passage: Interesting apps for the iPhone and iPad keep appearing, getting attention, and then being literally overwhelmed by consumer response.
Flipboard, the “social magazine” which I 
A new iPad app called Flipboard is launching tonight. It aims to put a fresh new interface on social content by giving it one of the most venerable interfaces of them all: that of a magazine–complete with a cover, sections, and pages full of stories you can flip through.